What Podia's exports contain
Each export below is a CSV file; Podia documents emailing the contacts and sales files to you when they are ready. Podia notes that contact export download links stop working if you delete your account, so download each file as soon as it arrives.
| Export | Where | What it contains | Limit to plan around |
|---|---|---|---|
| Contacts | Audience, select all, Actions, Export | Product sign-up date, name, email, address, start date, subscription status | No tags column |
| Product customers | Products, the product's menu, Export customers | Customers of that product | Only active customers; expired access is excluded and the file can be empty |
| Waitlist subscribers | Products, the waitlist's menu, Export subscribers | People waiting for a product | Separate file per waitlist |
| Sales invoices | Invoices, Export, choose date range | Invoice, customer, address, payment, purchase and tax details | Completed and refunded invoices only; on-page filters do not apply |
Rebuilding access: work from the sales file, not the product export
Because the per-product customer export leaves out anyone whose access has expired, it is the wrong file for deciding who should get what in WordPress if you sell time-limited access or have lapsed members who may come back. Podia itself suggests exporting the general sales file and filtering the items column by product name to find past customers.
A practical method: export contacts and sales; in a spreadsheet, build one row per student with email, each product bought and the purchase date; then decide the WordPress access rule for each product. Lifetime purchases become permanent enrolment. Active subscriptions get access while they continue paying on the new site.
Worked example: 600 contacts, 3 products. If the sales file shows 410 unique buyers, you import 410 accounts with enrolments and add the other 190 contacts to your email list only if their consent allows it. Never create accounts for people who never bought.
| Podia product type | WordPress equivalent | Access rule to decide |
|---|---|---|
| Online course | Course in your LMS plugin | Enrol every buyer found in the sales file |
| Membership or subscription plan | Membership level with recurring billing | Grant access only to members who restart billing on the new site |
| Digital download | Protected file or product download | Re-send the file or give buyers a downloads page |
| Waitlist | Email list segment | Invite when the new product page is live |
Payments: what Podia says about subscriptions and Stripe
Podia's Stripe article states that subscriptions are tied to the Stripe account connected when they were created. If you disconnect or change that account, Podia can no longer manage them, they remain active and continue to be charged through the old account, Podia stops receiving updates, and customers' access stays active indefinitely. Podia also states that subscriptions and payment plans cannot be migrated between Stripe accounts.
Cancelling your Podia account is stricter: Podia says all recurring subscriptions and payment plans will be cancelled, cannot be reinstated, the site goes offline immediately and customers lose access to purchased content. Your data is kept for 180 days and can be retrieved only by reactivating a paid plan.
The safest path for most creators is a clean restart: open the new WordPress checkout, ask each subscriber to join there, and in Podia cancel their old subscription with the end-of-billing-cycle option so they keep access until the period they paid for ends. Podia's guide says this cancellation cannot be reverted and that Podia emails the customer when the subscription ends.
Student communication timeline
Timing matters more than wording. The sequence below assumes monthly subscriptions; stretch the overlap to a full cycle for annual plans if you can afford to keep Podia that long.
| When | Action | Message to students |
|---|---|---|
| Day -30 | WordPress site built and tested on staging | None yet |
| Day -21 | Accounts created from the sales file | Announcement: new home, date, what stays the same |
| Day -14 | New checkout live | Subscribers: link to restart on the new site |
| Each renewal date | Cancel the Podia subscription at end of billing cycle once the member has joined the new site | Confirmation that billing has moved |
| Day 0 | Domain points at WordPress; redirects live | Login instructions and password-set link |
| After the last cycle ends | Final exports downloaded; Podia cancelled | None |
Pre-cancellation checklist
- Download the contacts, every product customer list, every waitlist and the sales file; links die with the account.
- Download all course files, videos and downloads you uploaded; Podia recommends exporting lists and files before cancelling.
- Confirm no member still relies on a Podia subscription for access.
- Load redirects from old course and sales page URLs to their WordPress equivalents.
- Consider downgrading instead of cancelling if you need a longer overlap; Podia suggests this option itself.
Questions before you decide
Why is my Podia product customer export empty?
Podia states that the product customer export includes only active customers; customers with expired access are excluded, so a product with no active customers produces an empty file.
Can I move Podia subscriptions to another Stripe account?
No. Podia states that subscriptions and payment plans cannot be migrated between Stripe accounts.
What happens to subscriptions when I cancel my Podia account?
Podia says all recurring subscriptions and payment plans are cancelled and cannot be reinstated, and the site goes offline immediately.
Does the Podia contacts export include tags?
No. Podia notes the contacts export does not contain a column listing the tags associated with each customer.
Sources & verification
Product details and prices can change. Check the linked provider before buying.
- Podia Help Center: Exporting your contacts Accessed 30 Oct 2026
- Podia Help Center: Viewing and exporting your sales Accessed 30 Oct 2026
- Podia Help Center: What happens when I cancel my account Accessed 30 Oct 2026
- Podia Help Center: What happens if I disconnect or change my Stripe account Accessed 30 Oct 2026
- Podia Help Center: Canceling someone's subscription Accessed 30 Oct 2026
Sources link directly to providers. Product buttons may use separately labeled affiliate links. Read our disclosure.